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Xbox selling well
According to market research firm NPD Group, a record number of Xbox systems flew off store shelves in November. Fueled by the recent launch of Xbox Live , a game portfolio boasting 200 titles and a special holiday offering, sales for November nearly doubled the previous month's volume. November marked the seventh consecutive month in which Xbox console sell-through outpaced that of Nintendo GameCube.
A distinct winner among shoppers has been the Xbox Holiday Offer, a specially priced and packaged system complete with the Xbox console, Xbox Controller S and two of the best Xbox-exclusive games from Sega, "Sega GT 2002" and "Jet Set Radio Future." In the first two months of availability, the Xbox Holiday Offer outsold Nintendo's GameCube/Mario offering by 131 percent.*
Individual Xbox game titles also have been selling at a breakneck pace this holiday season. In November, shoppers snatched up more than 2.4 million Xbox games, making it the second-highest software sales month since the platform was introduced. Overall, Xbox has sold 34 percent more games than Nintendo since either console was introduced. "Tom Clancy's Splinter Cell," a wildly popular Xbox exclusive from developer Ubi Soft Entertainment, tops the bestseller list, with nearly a quarter million units sold worldwide in just the last two weeks of November.
"Sales figures confirm that 'Splinter Cell' on Xbox is at the top of every gamer's wish list this holiday season," said Tony Kee, vice president of marketing for Ubi Soft Entertainment. "There has never been a game that uses lighting, shadows and stealth better than 'Splinter Cell,' and the power of Xbox helps make that possible. You can see it in magazines, newspapers and broadcast reports that the consensus is 'Splinter Cell' is the best-looking and -playing game on the market, and it is only on Xbox this holiday."
Perhaps most telling is the dazzling success of the Xbox Live service, which allows Xbox gamers in different locations to play against each other using a broadband connection. Launched just last month in the United States, the Xbox Live Starter Kits have exceeded sales expectations, eclipsing by 86 percent the number of PlayStation 2 Network Adapters Sony sold in their first month of availability. Titles such as "MechAssault ," "Tom Clancy's Ghost Recon" and "Unreal Championship" are proving to be immensely popular with the Xbox Live crowd, with combined sales of more than 300,000 units in the United States in November. These top three Xbox Live titles attached at over 80 percent to the Xbox Live Starter Kit.
"All this data points to the fact that Xbox is well on the way to being a market leader," said Robbie Bach, chief Xbox officer. "With solid support from leading developers, more than 300 games in development, 200 games available for this holiday and many big titles planned for 2003, it is not surprising that Xbox is at the top of wish lists on several continents."
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