'Second Life' dreams of Electric Sheep

niceguyrichy · Apr 3, 2006, 10:09 AM

Phillip K. Dick would be proud of Electric Sheep Co.

The famous science fiction writer, whose short story "Do androids dream of electric sheep?" led to the movie "Blade Runner," wrote about artificial life and digital worlds. Now, Electric Sheep, a 13-employee start-up in Washington, D.C., is making a business out of creating spaces entirely in a virtual world.

The year-old company is helping big customers create a presence inside "Second Life," the popular virtual world in which people can do or build just about anything they can imagine and socialize with others anywhere in the real world.

Suffice it to say, Electric Sheep is an entirely modern concoction. And while it might seem hard to imagine that corporate types in Fortune 500 companies would ever have the vision to engage in the creation of virtual projects in an adults-only, 3D world where it's just as easy to come across like someone looking like a butterfly as someone looking like a human being, that's precisely what is starting to happen.

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Read more/source: CNET News

Apr 3, 2006, 10:09 AM	#1
niceguyrichy never enough coffee .. Join Date: Apr 2005 Location: eu Posts: 4,674 Rep Power: 82	'Second Life' dreams of Electric Sheep Phillip K. Dick would be proud of Electric Sheep Co. The famous science fiction writer, whose short story "Do androids dream of electric sheep?" led to the movie "Blade Runner," wrote about artificial life and digital worlds. Now, Electric Sheep, a 13-employee start-up in Washington, D.C., is making a business out of creating spaces entirely in a virtual world. The year-old company is helping big customers create a presence inside "Second Life," the popular virtual world in which people can do or build just about anything they can imagine and socialize with others anywhere in the real world. Suffice it to say, Electric Sheep is an entirely modern concoction. And while it might seem hard to imagine that corporate types in Fortune 500 companies would ever have the vision to engage in the creation of virtual projects in an adults-only, 3D world where it's just as easy to come across like someone looking like a butterfly as someone looking like a human being, that's precisely what is starting to happen. __________ Read more/source: CNET News __________________