NEW YORK (Reuters) - Sirius Satellite Radio Inc. will be the exclusive provider of the pay-radio service to automaker Volkswagen AG's namesake brand and its premium Audi AG affiliate, starting with the 2007 model year, the companies said on Friday.
Sirius, No. 2 in the nascent nationwide radio market to XM Satellite Radio Inc., said Audi had previously offered both services. Audi, in a separate statement, said it selected Sirius to reduce complexity in dealer ordering.
Both Audi and Volkwagen will offer Sirius through 2012. Terms of the agreement were not disclosed.
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