A new videogames industry charity called GamesAid has been set up with the purpose of raising money predominantly to support children's charities in the UK.
Founded by seven trustees, including Mastertronic's Andy Payne, Sports Interactive's Miles Jacobson and Relentless co-founder Andy Eades, the charity will operate around a special industry social network website with the principal aim of democratising fund-raising efforts and maintaining transparency of operation.
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Source: Gamesindustry