Source: GamesIndustry
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Interactive TV has been around for a little while, but has existed as a niche market, solely the preserve of casual games. That might soon change with the introduction of a new service from t5 labs, which could start streaming more traditional PC games through terrestrial television set-top boxes.
Potentially including the likes of Need for Speed or Tiger Woods franchises, the service would work in a similar way to video on demand, but require nothing more than existing set-top boxes and a USB game controller.
To find out more we talked to Graham Clemie, founder and CEO of t5 labs, to find out what the opportunities are, and whether or not it might help grow the games market.