Sony to cut production costs further

MIG-31

Sony Corporation has underlined its intention to further cut production costs of its goods and fulfil more orders in an attempt to offset the reductions in export profits caused by the strengthening yen.

The current economic conditions, which have seen the yen make significant gains on the dollar in the past year, could impact the company's ability to offer any further price cuts on the PlayStation 3 in the foreseeable future - a move which spurred significant sales in the final quarter of 2007.
_____________
Source: Gamesindustry

Mousey

Cheaper PS3s? Finally. lol

BlueMak

It reads to me more like cheaper for Sony to make, not cheaper for your and me to buy.
Which might lead to something bad.

Judas

increase in value of the BR players and such.....

i think they are likely trying to balloon things up as much as possible..... in order to recap what has so far lost in the development and work involved for br and the ps3

Mousey

Considering how badly the PS3 flopped on launch, Sony should be doing everything in their power to re-build it's fanbase before it's fubar'd imo.
With any luck this should mean cheaper PS3's though.

BiGBrOwNPimpsta

its good they cut the production costs, but no hardware compatability would annoy me since I do play quite a few of older games. It would of been good if they did that refresh later on in the lifecycle. but eh, in game xmb to check messages and add people is what we need now.